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Angeles City promotes new ‘tourism brand’

THE Angeles City Tourism Office (Acto) has revealed a preview of its branding campaign which aims to create a positive image for the city during the “Tourism Brand and Calendar Launch” held recently at the Museo ning Angeles.
The newly launched brand which is the slogan “Angeles City: I Like!” aspires to showcase what makes Angeles City unique and distinguishable from other competing destinations.
According to Christine Nunag, current head of the Acto, the first thing that they wanted to accomplish is to promote awareness and appreciation of what the city has to offer and encourage local pride.
“When we are proud of our city, it is easier to sell it as a tourism destination,” Nunag said.
Acto then presented to tourism stakeholders a sneak preview of their video on the things that one can “like” about Angeles City.
Nunag confirmed that the video is only a part of a series of audio-visual presentations that will target different market profiles in the coming months, together with print and social media promotions.
She confirmed that the city will embark on a landmark project to culturally map the city’s 33 barangays with the help of the University of Sto. Tomas Center for Conservation of Cultural Property and Environment.
The said organization was behind the success of tourism hotspots such as Vigan, Bohol and Cebu, among others.
“The goal [of the cultural mapping] is to research and document the stories and memories of Angeles City and uncover tangible, intangible, natural and built resources,” Nunag added.
In the previous year, Acto already started the use of the brand “Angeles City: I Like!” and proposed it to Mayor Edgardo Pamintuan, other city officials, representatives from the Research, Education and Institutional Development (REID) Foundation and city stakeholders.
The slogan was taken from “Angeles-City-I-Like-Angeles-City-I-Love” offered by one of the participants in the Branding Workshop held in February 2011.
Nunag also explained how “Angeles City: I Like!” is an appropriate brand name for the city.
“‘Like’ is said to be the modern equivalent of love,” shares Nunag, who was appointed City Tourism Officer in September 2011.
“Inspired by the Facebook phenomenon of 500 million users who click three billion Facebook likes a day, ‘Like’ is a way to give positive feedback,” she said.
“‘Like’ is to connect with things you care about. Most importantly, ‘I Like’ is a first aid treatment, a ‘modern’ or digital tool to counter the unlikeable image of Angeles City as seen in top pages of internet search engines,” Nunag explained.
For his part, Pamintuan lauded the efforts of Acto in coming up with a new brand and hopes that the Angeleños and Kapampangans would support it.
“Along with the Branding Campaign and the revamped tourism activities for 2012, there is finally something that tourists and Angeleños themselves can look forward to in the city,” the mayor said.
“We would like to leave a positive image for the city, and through the Acto and the support of our fellow Kapampangans, we would be able to do it,” Pamintuan added.
Recently, Pamintuan expressed his support to Congressman Carmelo “Tarzan” Lazatin’s proposal to erect a world-class Disneyland Theme Park at the Clark Freeport Zone.
He said the establishment of the said theme park at Clark would be beneficial to neighboring towns and cities in terms of tourism, employment and business.

http://www.sunstar.com.ph/pampanga/local-news/2012/04/30/angeles-city-promotes-new-tourism-brand-219009

Residents of Manila and Angeles City Pampanga are looking for a safe and convenient place to celebrate special occasions or take a shot vacation in the Philippines. Many travel north to Clark to swim at Clearwater Beach Resort which also has lake and picnic grounds to unwind and relax, a very good way to spend quality time with the family and children. Fine dining Yats Restaurant offers sumptuous cozy Christmas dinner, for wine lovers, Clark Wine Center provides exciting shopping options.

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You might want to check also the Yats Restaurant is the best restaurant for special dinner, best restaurant for dinner with friends near Manila, also the best place to celebrate special events.

Famous Restaurant in Pampanga, a place to dine with friends in Clark, cozy restaurant with a nice ambience, a nice function place for special occasions. Yats Restaurant is one of the good restaurants in Pampanga, a restaurant with good food, a place that is nice for celebration, ideal for business dinner meeting, a good place to enjoy family reunion, and an attractive restaurant that serves good wines for dinner.

Are you looking for an attractive restaurant or a nice place to eat with friends in Clark, Angeles City Pampanga? Yats Restaurant and Wine Bar is a restaurant with good food and good wines for dinner located at Clark Angeles City Pampanga. Perfect for exclusive dinner venues for groups, recommended for private dinner in Philippines. A Restaurant in Clark for business dinner meeting. Private dinner place or dinner restaurant in Clark Subic Near Manila Angeles City Pampanga. Yats Restaurant is one of the Good Restaurant in Pampanga Angeles City Clark near Manila.

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Clearwater Resort and Country Club is one of the ideal venues for birthday party because it is a risk free venue. Not only Birthday Parties but also a good place to enjoy family reunion. A good place to celebrate special occasions. Clearwater Resort and Country Club is one of the resorts in Subic Clark Angeles City Pampanga or near Manila with activity amenities, place that are nice for celebration.

This web site contains articles and information that will be helpful to visitors, residents and tourists traveling out of town from Manila on a short getaway to Subic, Angeles City, Pampanga and Clark Philippines. There are several web sites that contain information that might also be pertinent to what is happening in North Luzon, Subic, Tarlac, Pampanga, Clark Freeport Philippines.

Looking for interesting hotels near Manila Subic Clark Angeles City Pampanga?
Trouble free hotels and well recognized hotels in Subic Clark Angeles City Pampanga
Clearwater Resort and Country Club offers a good place to stay in Subic Clark Angeles City Pampanga. In offers nice place to have rest in Subic Pampanga outside Manila.
One of the Philippines top hotels in north Luzon.

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For assistance with lodgings, accommodations, hotels and resorts near Manila in Subic, Pampanga, Angels City and Clark Philippines log on to http://www.HotelClarkPhilippines.com

While in Clark, one might as well add to the itinerary a visit to the famous Clark Wine Center, the largest wine shop in Philippines which offers over 2000 selections of fine vintage wine from all wine regions, vintages spanning over 50 years covering all price ranges.

http://www.ClarkWineCenter.com

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