Angeles City promotes new ‘tourism brand’
THE Angeles City Tourism Office (Acto) has revealed a preview of its branding campaign which aims to create a positive image for the city during the “Tourism Brand and Calendar Launch” held recently at the Museo ning Angeles.
The newly launched brand which is the slogan “Angeles City: I Like!” aspires to showcase what makes Angeles City unique and distinguishable from other competing destinations.
According to Christine Nunag, current head of the Acto, the first thing that they wanted to accomplish is to promote awareness and appreciation of what the city has to offer and encourage local pride.
“When we are proud of our city, it is easier to sell it as a tourism destination,” Nunag said.
Acto then presented to tourism stakeholders a sneak preview of their video on the things that one can “like” about Angeles City.
Nunag confirmed that the video is only a part of a series of audio-visual presentations that will target different market profiles in the coming months, together with print and social media promotions.
She confirmed that the city will embark on a landmark project to culturally map the city’s 33 barangays with the help of the University of Sto. Tomas Center for Conservation of Cultural Property and Environment.
The said organization was behind the success of tourism hotspots such as Vigan, Bohol and Cebu, among others.
“The goal [of the cultural mapping] is to research and document the stories and memories of Angeles City and uncover tangible, intangible, natural and built resources,” Nunag added.
In the previous year, Acto already started the use of the brand “Angeles City: I Like!” and proposed it to Mayor Edgardo Pamintuan, other city officials, representatives from the Research, Education and Institutional Development (REID) Foundation and city stakeholders.
The slogan was taken from “Angeles-City-I-Like-Angeles-City-I-Love” offered by one of the participants in the Branding Workshop held in February 2011.
Nunag also explained how “Angeles City: I Like!” is an appropriate brand name for the city.
“‘Like’ is said to be the modern equivalent of love,” shares Nunag, who was appointed City Tourism Officer in September 2011.
“Inspired by the Facebook phenomenon of 500 million users who click three billion Facebook likes a day, ‘Like’ is a way to give positive feedback,” she said.
“‘Like’ is to connect with things you care about. Most importantly, ‘I Like’ is a first aid treatment, a ‘modern’ or digital tool to counter the unlikeable image of Angeles City as seen in top pages of internet search engines,” Nunag explained.
For his part, Pamintuan lauded the efforts of Acto in coming up with a new brand and hopes that the Angeleños and Kapampangans would support it.
“Along with the Branding Campaign and the revamped tourism activities for 2012, there is finally something that tourists and Angeleños themselves can look forward to in the city,” the mayor said.
“We would like to leave a positive image for the city, and through the Acto and the support of our fellow Kapampangans, we would be able to do it,” Pamintuan added.
Recently, Pamintuan expressed his support to Congressman Carmelo “Tarzan” Lazatin’s proposal to erect a world-class Disneyland Theme Park at the Clark Freeport Zone.
He said the establishment of the said theme park at Clark would be beneficial to neighboring towns and cities in terms of tourism, employment and business.
http://www.sunstar.com.ph/pampanga/local-news/2012/04/30/angeles-city-promotes-new-tourism-brand-219009
More and more, wedding couples prefer outdoor venues for wedding ceremony and wedding reception. A beautiful setting can really make a wedding reception more memorable for not only the bride and the groom but also for wedding guests attending the ceremony and the reception.
Frequently visited, best wedding venues outside Manila in Pampanga and Subic are listed here including a beach resort which is a semi-private establishment located in the central business district near shopping, business, entertainment, airport and other conveniences of Philippines Clark Freeport Zone.
www.philippinesweddingvenue.com
Philippines Wedding Venues Service Center
Creekside Road corner of Centennial Road,
Central Business District, Clark Freeport Zone,
Pampanga, Philippines 2023
Tel: (045)599-5949 0917-520-4403 0922-870-5177
Manila Sales Office
3003C East Tower, Phil Stock Exchange Center,
Exchange Rd Ortigas Metro Manila, Philippines 1605
(632) 637-5019 0917-520-4393 Rea or Chay
Email: Wedding@Yats-International.com
For any assistance in planning and organizing a wedding ceremony, indoor or outdoor garden reception or to find other wedding service providers, Click here to contact us click here
For assistance in hotel and resort bookings in Clark, Pampanga, Philippines, log on to
http://www.HotelClarkPhilippines.com
To inquire with the highly recommended beach resort hotel in Clark Pampanga visit http://www.ClearwaterPhililippines.com
For more information about Clark, Pampanga, Philippines log on to
http://www.ClarkPhilippines.com
Yats Restaurant is the best restaurant for special dinner, best restaurant for dinner with friends near Manila, also the best place to celebrate special events.
Famous Restaurant in Pampanga, a place to dine with friends in Clark, cozy restaurant with a nice ambience, a nice function place for special occassions
Are you looking for an attractive restaurant or a nice place to eat with friends in Clark, Angeles City Pampanga? Yats Restaurant and Wine Bar is a restaurant with good food and good wines for dinner located at Clark Angeles City Pampanga. Perfect for exclusive dinner venues for groups, recommended for private dinner in Philippines. A Restaurant in Clark for business dinner meeting. Private dinner place or dinner restaurant in Clark Subic Near Manila Angeles City Pampanga. Yats Restaurant is one of the Good Restaurant in Pampanga Angeles City Clark near Manila. Yats Restaurant is one of the good restaurants in Pampanga, a restaurant with good food, a place that is nice for celebration, ideal for business dinner meeting, a good place to enjoy family reunion, and an attractive restaurant that serves good wines for dinner.
www.YatsRestaurant.com
Where to go in Clark? Hotel Clark Philippines is a De Luxe Hotel in Clark and Subic, a risk free place to stay, cozy and nice ambience, a nice function place for special occassion
Looking for interesting hotels near Manila Subic Clark Angeles City Pampanga?
Trouble free hotels and well recognized hotels in Subic Clark Angeles City Pampanga
Clearwater Resort and Country Club offers a good place to stay in Subic Clark Angeles City Pampanga. In offers nice place to have rest in Subic Pampanga outside Manila.
One of the Philippines top hotels in north Luzon. It is one of North Luzon Philippines’ top hotels that is trouble free, risk free, and a nice place to have rest in Subic. A well-recognized and interesting hotel.
www.HotelClarkPhilippines.com