Recently I read a news item on WineSpectator.comthat reality TV star and former Real Housewives cast member Bethenny Frankel is launching a wine label called Skinnygirl. Oh no, just what we need, another wine brand pandering to women.
Bethenny plays off the success of her Skinnygirl Margarita, which clocks in at 100 calories per five ounce serving (with or without salt). The average margarita at your favorite bar can be anywhere from 350 to 750 hefty calories, thanks to a premix or limeade, triple sec and tequila. Skinnygirl comes premixed, alcohol included, so all you have to do is chill it, crack open the screw cap and pour. What’s not to like? This pre-made margarita flew out the doors of retailers.
Bethenny continued to build the Skinnygirl brand, with a White Cranberry Cosmo at less than 100 calories and Skinnygirl Sangria, with 132 calories per five ounce serving. Her “new girls,” as she calls them, are a lineup of three wines, a Rosé of Syrah and Grenache, a white blend of Chardonnay and Pinot Grigio and a Syrah-based red. All have 100 calories per five ounce serving and 12 percent alcohol and will sell for $15 a bottle.
I understand why the Skinnygirl Margarita is so popular. The calorie savings are enormous. I bought a bottle and poured myself a cocktail, over ice. The flavor is what you’d expect in a margarita, tart with lime and that kick from tequila. While it is not a complex concoction, it is a fast cocktail.
But the thought of Skinnygirl wines drives me crazy. Why? Two reasons. One, most five ounce pours of wine have about 128 calories, 25.6 25 calories per ounce, according to the USDA. There’s no huge calorie savings here.
Wine’s calories come from the alcohol and sugar content. Most wines are dry, which means there’s no sugar in them. Sometimes wine tastes sweet, but that’s usually due to the ripe fruit flavors, which we perceive as sweetness.
There are also wines that are made to be sweet, like dessert wines and port. These wines are concentrated, with about 50 calories per ounce. But the standard serving of port or sweet wine is much smaller, at two to three ounces, which is about 100 to 150 calories or so. That’s equivalent to or less than any dessert you’d eat. So the Skinnygirl low calorie premise just doesn’t work.
The second reason is more serious for me, that this is yet another wine brand marketed to women, presumably because we all want a lower calorie beverage and that we want fun, not complex wines.
But I’m a wine drinker, not a “female” wine drinker. Would anyone make a Skinnyboy wine? I don’t think so. Why do we need a special wine brand, especially when the calorie savings are about 25 calories per glass? According to most recommendations, women should not drink more than one glass of wine a day.
“I’m not a wine snob,” Bethenny tells WineSpectator.com. Neither am I. What I don’t like are brands that approach selling wine to women differently from men.
Low calorie wines are not an original concept. In 2005 wine giant Beringer launched a brand called White Lie. The initial release, a Chardonnay, was billed as being lower in calories and alcohol. According to this press release, White Lie has 97.4 calories per five ounces and 9.8% alcohol. The wine was marketed as being what women want, something easy and simple with fewer calories. At $10 per bottle, it had a lower price point than Skinnygirl wines. But I can’t seem to find any White Lie wine on the Beringer site or in a Google search for sale. Hmmm. Maybe that approach didn’t work out.
I wasn’t crazy about the White Lie wines either. To me it felt like pandering to a stereotypical female audience.
That’s why I think Skinnygirl wines are a bad idea. Wine is intimidating enough. Women have fought hard to be considered equals when it comes to wine, whether professionally or in our private lives. Many of us get handed the wine list at the restaurant, which is great. Would we order a Skinnygirl wine?
Kudos to Bethenny for creating the Skinnygirl Margarita and for it being wildly successful. Brilliant idea. I’m sure the wine will also fly off the shelves, as most things tied to a celebrity usually sell well. But when it comes to wine, this is not a label that we need. It just fuels the stereotype about women and wine, and it’s not a pretty one.

http://www.huffingtonpost.com/mary-orlin/skinnygirl-wines-bad-idea_b_1293582.html

Frequently visited resort hotel in Pampanga Angeles City Clark Freeport Zone shares news, articles, suggestions and ideas on matters that might enhance your visit to Subic and Clark Pampanga for vacation and travel, as well as to organize, plan or attend a corporate or social event near Manila.

The best hotels outside Manila in Pampanga and Subic are listed here including a beach resort which is a semi-private establishment located in the central business district near shopping, business, entertainment, airport and other conveniences of Philippines Clark Freeport Zone. This 13 hectare lake beach resort near Manila Philippines is highly recommended for family tourists with children or couples and individuals hoping to relax and enjoy peace and quiet in a laidback American suburban lifestyle.

Where to go in Clark? Hotel Clark Philippines is a De Luxe Hotel in Clark and Subic, a risk free place to stay, cozy and nice ambience, a nice function place for special occasion

You might want to check also the Yats Restaurant is the best restaurant for special dinner, best restaurant for dinner with friends near Manila, also the best place to celebrate special events.

Famous Restaurant in Pampanga, a place to dine with friends in Clark, cozy restaurant with a nice ambience, a nice function place for special occassions

Are you looking for an attractive restaurant or a nice place to eat with friends in Clark, Angeles City Pampanga? Yats Restaurant and Wine Bar is a restaurant with good food and good wines for dinner located at Clark Angeles City Pampanga. Perfect for exclusive dinner venues for groups, recommended for private dinner in Philippines. A Restaurant in Clark for business dinner meeting. Private dinner place or dinner restaurant in Clark Subic Near Manila Angeles City Pampanga. Yats Restaurant is one of the Good Restaurant in Pampanga Angeles City Clark near Manila.

Adding to the charm and attractiveness of the resorts and hotels in Clark Philippines are certain unique factors including safety, a keen sense of security and privacy that the main zone of Clark Freeport Zone offers. Angeles Philippines, Subic or Manila cannot offer the same sense of security like Clark Philippines. It is one of North Luzon Philippines’ top hotels that is trouble free, risk free, and a nice place to have rest in Subic. A well-recognized and interesting hotel.

Pampanga is an important province of the Philippines slated to be the next business and tourism center of the country. Already international traffic prefers the Clark International Airport and tourists find Clark Freeport Zone easier to get around than Manila. Safety, low crime rate, no traffic and low pollution levels all contribute to making Pampanga Angeles City Clark Freeport Zone a preferred destination for local and international tourists.

For information as well as assistance with reservations in hotels and resorts in Pampanga, Clark Philippines, click here to contact HotelClarkPhilippines now

Or call us at

Hotel Clark Philippines
Creekside Road corner of Centennial Road,
Central Business District, Clark Freeport Zone,
Pampanga, Philippines 2023

Tel: (045)599-5949 0917-520-4403 0922-870-5177 ask for Pedro or Rechel

Manila Sales Office
3003C East Tower, Phil Stock Exchange Center,
Exchange Rd Ortigas Metro Manila, Philippines 1605
(632) 637-5019 0917-520-4393 Rea or Chay

http://www.HotelClarkPhilippines.com

Email: Info@ClarkPhilippines.com

Getting to this hotel in Clark Philippines
After entering Clark Freeport from Subic, Manila, Dau and Angeles City, proceed straight along Clark’s main highway MA Roxas, passing Clark’s largest wine shop called Clark Wine Center on your right, continue to bear right making no turns at all, go past Mimosa Leisure Estate on the opposite side of the road, you will hit a major intersection. Go straight and the road becomes Creekside Road. YATS Clearwater Resort and Country Club is on your right just 200m down. Traffic in Clark Philippines is light so it should be quite easy for get to this hotel in Clark Philippines.

YATS Leisure Philippines is a HK-based developer and operator of clubs, resorts and high-class restaurants and wine outlets www.YatsLeisure.com

To inquire with the beach resort hotel in Clark Pampanga visit
http://www.ClearwaterPhilippines.com

For assistance with wedding venues, organizing and planning a wedding reception or to find wedding services and consultants, log on to
www.philippinesweddingvenue.com

To inquire with the highly recommended beach resort hotel in Clark Pampanga visit http://www.ClearwaterPhililippines.com

For more information about Clark, Pampanga, Philippines log on to
http://www.ClarkPhilippines.com

Wine lovers and gourmands looking for good place to eat, fine dining restaurants and family resto bar may want to log on to www.YatsRestaurant.com

In the Freeport zone of Clark, there is a large wine shop that sells excellent vintage wine called Clark Wine Center which offers over 2700 selections of fine wine ranging from p500 to p500,000 a bottle and up. Log on to www. ClarkWineCenter.com for more information.

Looking for a party venue in town?
Clearwater Resort and Country Club is one of the ideal venues for birthday party because it is a risk free venue. Not only Birthday Parties but also a good place to enjoy family reunion. A good place to celebrate special occasions. Clearwater Resort and Country Club is one of the resorts in Subic Clark Angeles City Pampanga or near Manila with activity amenities, place that are nice for celebration.